Recently, I was asked by some of my readers to revisit my review for Sailor Jerry Spiced Rum. It was after all written almost three years ago and was quite cursory in nature. So I contacted the PR company for Sailor Jerry Rum and they were quite happy to send me a sample bottle for a more complete review.
Sailor Jerry Ltd. was formed when Ed Hardy and Mike Malone partnered with a small Philadelphia clothing store to make running shoes, t-shirts and other assorted products featuring the tattoo artwork of Norman Collins (Aka Sailor Jerry). Collins, who was also a writer and a poet, as well as a radio show host, is best remembered today as one of the great pioneers of tattoo art and culture.
In fact, Larry Collins has become legendary in North America tattoo culture. He practiced his art in Chicago as a young man learning his craft from well-known tattoo artist Gib “Tatts” Thomas. Later, when working as a sailor aboard a steamer vessel, he went to Japan to study the techniques of the far east. When he settled in Honolulu, Hawaii in the 1930s, he opened his own shop, and word of his distinctive style was spread around the globe as the naval ships came and went, carrying upon them the sailors who has stopped by his shop for an original “‘Sailor Jerry” tattoo.
Sailor Jerry Spiced Rum was created in 1991 as a logical extension of the Sailor Jerry brand, and like the tattoo artwork of its namesake, word of Sailor Jerry Spiced Rum has slowly spread around the world. In fact, it is now one of the best selling spiced rum brands in the world.
Here is an excerpt from the review:
“… As I sip on the Sailor Jerry Spiced Rum, I am again reminded quite firmly of Dr. Pepper soda. I taste a lot of caramel, black cherry and vanilla. The other spices are laid further back in the flavour profile, but I can taste cinnamon, and nutmeg, a few scattered cloves, and hints of allspice… “
Here is a link to the full review:
You might also enjoy my new cocktail, the Metro Swizzle.